invideo.io

Top Backlinks

Top Keywords

Enhance organic search strategies to regain traffic share.

With competitors like veed.io outperforming in organic search share (over 52% vs. InVideo's 38%), investing in content optimization, high-value landing pages, and technical SEO can help recapture lost rankings and increase relevant traffic.

Strengthen differentiation from top competitors.

Given the heavy overlap with platforms like veed.io, capcut.com, and renderforest.com, InVideo should emphasize unique features—such as advanced AI scripting, voiceover, or team collaboration tools—through dedicated marketing campaigns and website updates.

Increase content and video presence on YouTube.

With YouTube driving 68% of social traffic, scaling tutorials, user testimonials, and competitive comparisons on this platform can deepen awareness and capture users who search for video editing help or 'how-to's.

Expand paid marketing campaigns to close visibility gaps.

InVideo's paid search represents just ~12% of incoming traffic compared to rivals, leaving growth potential. Intensifying SEM on high-value keywords such as 'ai video generator' and launching display and video ads can efficiently convert intent-driven users.

Leverage partnerships and quality referral sources.

Though strong in backlinks and referring domains (28,000+), many top referral sites are locked or contribute only a small share. Focusing on visible, high-traffic tech and creative SaaS partners (e.g., Microsoft, Zapier, Renderforest) can boost qualified referrals.

Localize and personalize to high-growth regions.

Traffic from the US, India, Brazil, and Canada is significant, but there have been declines in key markets. Localizing landing pages, targeted ad campaigns, and support for local trends can help regain/expand market share—especially as new players emerge.