Source: MrrTrack model
Estimated active users × assumed paying share × estimated monthly revenue per customer. We distinguish B2B, B2C and creator tools, and use comparable revenue when available. These are model assumptions, not measured sales.
Indicative range $76k–$1.9M
Share of monthly visits
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Data reveals the conversation around AI rollouts is missing nuance. Here’s how to help prepare your staff for the transition.
Share of monthly visits
Updated: 09/01/2026
Traffic, revenue and acquisition: the data behind the product.
Catalog updated on
Data reveals the conversation around AI rollouts is missing nuance. Here’s how to help prepare your staff for the transition.
Official website employers.builtin.comBuilt In receives an estimated 3,400,545 visits in September 2026.
This represents a change of +8.2% compared with August 2026 (3,143,511 visits).
These are estimated visits, not unique users or paying customers. Traffic growth does not establish sales growth.
| Month | Visits |
|---|---|
| 3,018,030 | |
| 3,143,511 | |
| 3,400,545 |
Built In has an estimated monthly revenue of $380,000. This is an estimate, not company-reported revenue or payment-verified MRR.The model uses available product, traffic and comparable SaaS signals; its assumptions remain uncertain.
The leading countries for visits to Built In are: United States (71.1%), India (6.8%), United Kingdom (2.7%). These shares describe website traffic, not the location of paying customers.
The recorded channels include: Direct (38.7%), Search (32.1%), Email (12.5%).Coverage may be partial: a missing value does not establish that a channel is unused. These visits do not measure conversions or advertising returns.
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Explore acquisition dataA sufficiently relevant selection of similar SaaS is not available for this profile.Similarity is assessed from available descriptions, categories and use cases. It does not guarantee equivalent features or pricing.
Answers based on the data available in this profile.
Built In receives an estimated 3,400,545 visits in September 2026. These are estimated visits, not unique users or paying customers. Traffic growth does not establish sales growth.
Built In has an estimated monthly revenue of $380,000. This is an estimate, not company-reported revenue or payment-verified MRR.The model uses available product, traffic and comparable SaaS signals; its assumptions remain uncertain.
This represents a change of +8.2% compared with August 2026 (3,143,511 visits). These are estimated visits, not unique users or paying customers. Traffic growth does not establish sales growth.
The leading countries for visits to Built In are: United States (71.1%), India (6.8%), United Kingdom (2.7%). These shares describe website traffic, not the location of paying customers.
A sufficiently relevant selection of similar SaaS is not available for this profile.Similarity is assessed from available descriptions, categories and use cases. It does not guarantee equivalent features or pricing.
The catalog data was last updated on October 19, 2026.The latest available traffic month is September 2026.Traffic periods, collection dates and revenue source dates can differ.
Matched by what the product does. Traffic only breaks ties.
Share calculated from Meta's reported reach breakdown. Spend by country is not published.